Olga Fedoseeva — UX and Interaction Designer

Digital Platform – Commonfare

prototype mobile pie
Duration 1 year
Services UX and Interaction Design

About the project

PIE News Digital Platform (Commonfare) – international project (Croatia, Italy, the Netherlands) sponsored by the European Union’s research and innovation programme. As a UX and Interaction Designer I worked in close collaboration with managers, partners and engineers. I worked on the following tasks:

  • Collected insights
  • Elicited functional and non-functional user requirements
  • Created use case diagrams from personas and scenarios
  • Designed and tested low- and high-fidelity prototypes
  • Created specifications for development team

Process

process steps

Goal

The goals of the project is to create a web-based platform which seeks to:

  • Inform people about existing welfare state provisions
  • Provide people with the means to share good practices on how to handle poverty-related issues
  • Support the abilities of people to network and to sustain real-life value

The proposal suggested the platform would be developed framed in terms of three ‘hubs’, an Information Hub, a Stories Hub and a Networking Hub.

personas and scenarios

User Research, Personas and Scenarios

To understand the interaction part of tasks, steps, and user actions required to perform tasks I have used six personas and scenarios (provided by the project partners) as a task description technique for gaining insight about user goals, needs and activities.

persona
scenario

These scenarios highlighted a number of actions related to the creation and interaction with stories, groups and profiles, and how these different entities can be connected (through comments and discussion, how and when contact and notification occurs).

Entities and User Requirements

Based on scenarios and personas I have extracted different tasks and actions related to storytelling and profile for our future analysis. For the Release 2 attention was given to the storytelling components, where we wanted to provide people with capabilities to share information and experiences. Here is an example from one of scenario.

  • Alessandro leaves acomment on the original story, letting its authors know that they have given him some inspiration.
  • He also opts to follow them, so that when he returns to the site he will be notified if they have published a new story.
  • The commonfare.net platform considers his comment as an interaction that indicates some value has been added to the commonfare through the sharing of knowledge.
  • It also recognizes that Alessandro’s decision to follow the Dutchgroup is an interaction that builds theonline community.
  • Some of those leaving comments opt to follow Alessandro’s blog; two of the freelancers ask for permission to send him direct messages so that they can talk in more practical terms about using the building.

There is simple visual representation of actors and main entities for the storytelling hub:

entities

Functional Requirements and Use Case Diagrams

Here is an example of some functional requirements:

requirements

The functions and services offered by this platform, as they are perceived and used by actors (visitors and commoners), can be seen in the following use case diagrams:

use cases

The use case requirements are a lightweight methodological approach considering several requirement categories and actors. As we can see from scenarios, actors have a way to interact with the platform to satisfy their needs and reach their goals.

User Flow and Storyboards

User Flow Flowchart

For each scenario I created storyboards based on user requirements.

Storyboards Scenario

Information Architecture

information architecture

Wireframes

We followed mobile first approach, but mockups for small and large screens were designed in parallel.

Wireframes low-fidelity mockups
Wireframes low-fidelity mockups

Design System

Our design system consists of three parts: a style guide, a pattern library, and a component library.

  1. Style guide
    The style guide I use was created by a graphic designer and contains information about, and examples of, how things should be done consistently. Our style guide relates to brand design: elements like colors and font.
    Colors
    Visual Identity Guidelines Colors Design System UI kit
    Font
    Visual Identity Guidelines Fonts Design System UI kit
  2. Pattern library
    Pattern library includes UI elements, like forms and buttons: Design System UI kit
  3. Component library
    Component library takes things to the next level and are UI patterns plus code. As the basis for our component library was chosen Bootstrap 4. Design System UI kit

Prototypes

prototype mobile
prototype mobile

Interactive Prototypes

Expert Review and Usability Testing

I have collected and analyzed expert reviews on high-fidelity mockups and interactive prototypes. Also, I systematically run usability tests to improve platform user experience. Usability testing is intended to determine the extent to which an interface facilitates user’s ability to complete different tasks on commonfare.net. Users are asked to complete a series of tasks to identify potential areas for improvement to the platform.

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